A goal of the ongoing e-loyalty research is dissemination of the findings to academics, industry, and the public. The exchange of knowledge is achieved in a variety of ways including publicly accessible reports, a conference, and through press coverage of the research.

We are in the process of building a network of researchers with interests in e-business, and more specifically with a focus in the area of trust and e-loyalty related to design across cultures. We offer connections to their various sites.



Cyr, D. and H. Larios (2003). Managing E-loyalty through Experience Design: Results of a Four Nation Study. This abbreviated corporate report summarizes results from the research including data charts and interview transcriptions.
[ Download Report ] (You will need to provide your name and e-mail before downloading this report)

For information about how to obtain a full version of the report (90 pages) visit Flintbox at: http://www.flintbox.ca/technology.asp?tech=FB329FB



In direct alignment with the e-loyalty project, a conference will be held in Vancouver (July 8-10 2004) with the theme Culture, Trust and Design Innovation. Conference Chair is Dianne Cyr, and Conference Vice-Chair is Carole Bonanni. Both are members of the e-loyalty research team. For further details about the conference visit the website at www.iwips2004.org



McMaster eBusiness Research Centre
Director: Dr. Milena Head
http://merc.mcmaster.ca/
Dr. Head is conducting innovative work on how to build trust on the Internet, with an interest in mobile devices. She is a keynote speaker at IWIPS 2004, and her research has numerous parallels with the e-loyalty project.

Industry Canada sites offer information relevant to e-business issues at:
The Digital Economy in Canada - http://e-com.ic.gc.ca/epic/internet/inecic-ceac.nsf/en/home
or
ebiz enable - http://strategis.ic.gc.ca/epic/internet/inee-ef.nsf/en/home
Industry Canada is a supporting partner of the IWIPS 2004 international conference, in alignment with the e-loyalty research on how businesses can better internationalize products and systems. Refer to www.iwips2004.org





TechTV - October 5, 2007
Interview with Dianne Cyr on culturally sensitive website design on a tech TV show "The Lab with Leo Laporte". The show airs on G4TechTV Canada which reaches 1.5 million homes across Canada, and is also seen in Australia on the How To network which reaches 1.2 million viewers. The segment with Dr. Cyr aired October 5, 2007, and is also available at www.labwithleo.com

National Post – July 27, 2006
Accessed at: http://www.canada.com/components/print.aspx?id=8c588b7d-9082-47e5-8f0a-60f28e0830af&k=65181#

Higher Learning - July/August 2004, pages 32-33
Accessed at: http://teachmag.com/higher_learning_latest_issue.asp

SFU Connect - March 5, 2004
Accessed at: http://www.sfu.ca/~surreywb/community/connect/archives/000422.html#more

Vancouver Sun - March 12, 2004
[Download PDF]

Vancouver Province - March 11, 2004
[Download PDF]

CKNW News - March 14, 2004
[Download PDF]