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The research team at SFU Surrey is uniquely positioned to undertake interdisciplinary research on e-loyalty topics. Representing program areas of Management and Technology, Interactive Arts, and Communications, the team has skills sets that are complementary and span the boundaries of integrated technology.
 Over the course of the project faculty members have included: Dr. Dianne Cyr (Project Leader) Dr. Carole Bonanni Dr. John Bowes Jim Budd (MVA) Dr. Milena Head Dr. Brian Fisher Dr. Gurprit Kindra Dr. Khaled Hassanein Dr. Satya Dash Dr. Bing Pan  Dr. Alissa Antle |
Eric Lim (PhD) |
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